SEARCH ENGINE SUBMISSION |
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How can I get my site listed with search engines? It sounds like a pretty simple question, but sadly, search engine submission can be a complicated subject. Search engine submission refers to the act of getting your website listed with search engines. Your website also needs to be submitted to many directories as well. Another term for this is search engine registration.
Getting listed does not mean that you will necessarily rank well for particular terms, however. It simply means that the search engine knows your pages exist. Think of it as a lottery. Search engine submission is like purchasing a lottery ticket. Having a ticket doesn't mean that you will win, but you must have a ticket to have any chance at all.
Terms such as "search engine placement," "search engine positioning" and "search engine ranking" refer to a site actually doing well for particular terms or for a range of terms at search engines. This is the ultimate goal for many people -- to get that "top ten" ranking for a particular keyword or search terms. Terms such as "search engine marketing" or "search engine promotion" refer to the overall process of marketing a site on search engines. This includes submission, optimization, managing paid listings and more. These terms also highlight the fact that doing well with search engines is not just about submitting right, optimizing well or getting a good rank for a particular term. It's about the overall job of improving how your site interacts with search engines, so that the audience you seek can find you. Having a website that can't be found is useless to you and your business! |
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